Blog / News & Insight

BRASH TURNS 13

Brash turns 13 this week. We began on May 2007.

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Blog / News & Insight

What will creativity be like in the post-Covid 19 world?

How might our creative inspirations, approaches and ambition change – as individuals, organisations and society? To debate this topic, our Founder and CEO John Brash recently joined a discussion panel hosted by the Canadian Business Council in Dubai.

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Blog / News & Insight

Dubai Police: honouring a vision, even in a crisis

For many brands, Covid-19 has meant fundamentally changing who they are.

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Blog / News & Insight

How are brands positioning themselves in the Covid-19 environment?

Our strategic partner Oxford Business Group has been tracking how the most promising markets across Africa, the Middle East, Asia and Latin America are being affected by the Covid-19 pandemic, and what actions governments and private businesses are taking to mitigate challenges and ensure their long-term growth story continues.

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Blog / News & Insight

ANOTHER PROOFPOINT FOR DUBAI’S PIONEERING SPIRIT; ONE ZA’ABEEL

A new destination characterized and unified through world’s largest cantilever; The Link. Beyond its breathtaking and unrivaled 360 views of the city, it houses an iconic mixed-use luxury lifestyle community strategically positioned between the old and new business districts of Dubai.

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Blog / News & Insight

TONINO LAMBORGHINI RESIDENCES – BRINGING BOLD ITALIAN STYLE TO DUBAI LIVING

In a market with an endless supply of residential property offers, Brash Brands was tasked with creating break-through appeal for a new type of development. Built by Oriental Pearls, Tonino Lamborghini Residences offers a unique approach to smart community living, including climate-controlled community areas and cutting-edge home automation – all in close proximity to Dubai’s key business and social hot-spots.

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RED SEA COLLECTION & AMAALA – DISCOVER THE WORLD’S LAST HIDDEN NATURAL TREASURE

We have just launched ultra-luxury destination brand ‘Amaala’ and the ‘Red Sea Collection’, the label brand for premium destinations and experiences at the Monaco Yacht Show. Private Investment Firm, the main investment arm of KSA, asked us to put a unique destination on the jet-setter map, offering ultra-luxury experiences that focus on integrated wellness, healthy living and meditation. Located at the striking and untouched nature reserve at the north eastern side of the Red Sea, the Red Sea Collection combines unmatched luxury with superlative levels of service, all set in total harmony with pristine coral reefs, vibrant marine life and captivating mountain landscape. Inspired by the nurturing, feeding and protecting characteristics of the coral reef, we positioned the label brand as a powerful symbol of vitality, expressed currently through an exhibition booth and online portal as part of the desired customer journey.

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News & Insight

MYAIROPS – TAMING COMPLEXITY IN AIR SERVICES

Gama Aviation launched its software division and wholly owned subsidiary, myairops. The first products were launched at EBACE in Geneva, Switzerland, at the end of May and include products for airports and airfields, and crew.

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News & Insight

BRASH SECURES FIVE TROPHIES AT TRANSFORM MENA 2018

Brash had the pleasure to attend the Transform MENA Awards again this year. Since its launch in Europe back in 2010, the Transform Awards quickly established itself as a celebration of the indispensable talent that exists within the branding sphere.

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Blog / News & Insight

DUBAI POLICE RECEIVES RECOGNITION FROM SUPERBRANDS

At its 14th annual event in June 2018, Superbrands recognised Dubai Police for exceeding the standards set in it's brand mission. Major General Mohammad Saeed Al Marri, assistant commander for Society Happiness & Equipments, received the special recognition.

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