Insight
Dubai Hills was only a concept when we started. Now it is a fully fledged live work play destination. With the community at its core, a new family centric district inspired by the freshness of the outdoors.
Idea
With treelined streets and incredible parks and retail, Dubai Hills Estate is truly the personification of integrated lifestyle. Bringing warmth and a sense of home into the brand, a premium destination, Brahs developed this idea of cohesive indoor outdoor living with sophistication at its core.
Impact
A simple yet expressive brand. The icon and wordmark are soft and floral and led by nature and celebrate the destination. The brand impact has been immense, with Dubai Hills now one of the most sight after villa and apartment areas in Dubai with ticket prices rising– Dubai Hills is a resounding success.
