La Dolce Vita Redefined

28 May, 2020

When one of the world’s best-performing private equity groups came to us with a vision for a world-class integrated residential and wellness destination, we were able to help on two fronts.

Firstly, we developed the positioning and identity for their first project – a destination set to start a fresh and transformational chapter for the Italian Riviera.

Secondly, we also helped them set up a dedicated development company. We crafted the positioning and identity for Marina Development Corporation (MDC), an enterprise focusing on developing and re-developing marinas. Orchestrated by a global team, MDC will enhance local communities and create legacies for future generations by uniquely combining prime real estate, wellness and lifestyle offerings.

Related Articles

The Power of Play Unleashed At the Esports World Cup

The Power of Play Unleashed At the Esports World Cup

Qiddiya partnered with BRASH on a campaign for its sponsorship of the Esports World Cup 2025 in Riyadh. The challenge was to create a presence that resonated with both the global esports community and the...

View more +

BRASH opens an Office in Saudi Arabia

BRASH opens an Office in Saudi Arabia

We’re proud to announce our continued expansion in the Kingdom of Saudi Arabia with the appointment of Mou’nes Chilibi as Regional Director, strengthening our ambition to become the leading end-to-end destination brand and communications consultancy...

View more +

Dubai Police Re-Brand: the most trusted Police brand

Dubai Police Re-Brand: the most trusted Police brand

Following its rebrand by Brash, Dubai Police has just been named the world’s strongest police brand. Brand Finance’s renowned metric assessed the organisation as worthy of a AAA+ rating, a 9.2 out of 10 score,...

View more +