Journal: Blog

A collection of thoughts, expertise and insights from the Brash team.

Brash is delighted to announce the launch of EYWA Dubai by R•Evolution.

Brash is delighted to announce the launch of EYWA Dubai by R•Evolution.

Tonight we were invited to attend the launch of one our our distinctive brands–EYWA Dubai. Brash developed the brand positioning and design system for R•Evolution Real Estate Developers. EYWA is centred around a unique proposition–‘Wild...

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La Vie, Muscat – A Brand Strategy Success Story

La Vie, Muscat – A Brand Strategy Success Story

At Brash, we are proud to have worked on the La Vie project in Muscat, Oman. We were tasked with developing the brand strategy, brand name, brand identity, creative, and brand guidelines for this hospitality...

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Design Leaders with Designerati

Design Leaders with Designerati

John featured in this weeks designerati, in a Q&A, sharing his experience, insight and vision of both the current and future business role for design and creativity today. Read below of John’s thoughts, from the creative characteristics a...

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Creative Pool | #GettingToKnow Q&A

Creative Pool | #GettingToKnow Q&A

John features this week in Creative Pool in the #GettingToKnow Q&A series. Here John gives an insight into his path into the industry, his creative inspirations and some of the challenges he’s faced along the...

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First Residential Super Yacht

First Residential Super Yacht

33,500 tonnes and 728 feet is what it takes to float the first residential superyacht, housing 39 luxury apartments! Certainly a great opportunity for those seeking to invest wisely! Enjoying a new, exclusive experience, which...

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Oxford Circus piazzas – meeting a demand that already exists

Oxford Circus piazzas – meeting a demand that already exists

The redesign of #OxfordCircus and the introduction of pedestrian piazzas is a welcome change to this area. It already has the advantage that many tourists assume it’s a ‘must visit’ location, so it attracts the...

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The Ritz-Carlton Residences, Amman

The Ritz-Carlton Residences, Amman

A Middle Eastern adaptation of the iconic Ritz Carlton When Ritz-Carlton chose Amman, Jordan as the location for its inaugural branded residence, we were approached by their regional partner Al Eqbal Development to elevate the brand...

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University of Sharjah

University of Sharjah

When the University of Sharjah approached Brash to modernise their brand identity, we knew we would need to create “a brand that is bold and inclusive – attracting the very best young talent,” says Gary...

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The year is 2025. How has place branding evolved?

The year is 2025. How has place branding evolved?

“The year is 2025 and we envision more countries incorporating ESG in their approach to place branding. We hope for sustainability to be at the forefront of developers’ minds as we realise a circular economy...

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What is the best approach to enhance a place’s data strategy?

What is the best approach to enhance a place’s data strategy?

Our Global Head of Strategy, Roger Misun-Gray, discusses the importance and value of data to encourage residents to participate in your data eco-system. “The more a brand starts to actively help its residents and engage...

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Yiti

Yiti

We are delighted to reveal our recent partnership with Yiti, one of the largest urban developments in the Oman Sultanate. Brash was selected as the global branding partner to provide cultural insights and deliver on...

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What is the relationship between a destination and an iconic building? 

What is the relationship between a destination and an iconic building? 

Our CEO and Founder, John Brash, discusses what it takes to create an iconic building in City Nation Place: “Creating an icon, the goal is to be a disruptor and go places that no one else dares,...

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