A collection of thoughts, expertise and insights from the Brash team.

Burj Azizi Branding Strategy

Burj Azizi Branding Strategy

Azizi Developments has officially launched sales for Burj Azizi, the world’s second-tallest tower, a landmark that cements the Azizi family’s independent identity within the UAE. Brash is proud to have partnered with the Azizi family...

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Tulah Clinical Wellness Sanctuary Re-Brand

Tulah Clinical Wellness Sanctuary Re-Brand

Tulah has officially opened its doors as the world’s first clinical wellness sanctuary, seamlessly integrating ancient practices like Ayurveda and Yoga with modern science. Brash proud to have contributed to the development of the brand...

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Brash shortlisted for The Transform Awards MEA

Brash shortlisted for The Transform Awards MEA

We are thrilled to share that Brash has been shortlisted in 6 Categories for Transform Awards Mea 2025 Qiddiya: Best Brand Architecture Solution New Murabba: Best Place Brand Best Visual Identity from the Property, Construction...

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Brash Monaco attends MIPIM Cannes

Brash Monaco attends MIPIM Cannes

MIPIM is all about the connections. Being on the ground during the event really highlighted how invaluable face-to-face interactions are. It’s the people you meet and the conversations you have that truly make these events...

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Villa Rondini Destination Re-Branding Project

Villa Rondini Destination Re-Branding Project

Last week, we had the privilege of attending a dynamic workshop in the stunning setting of Marina di Pisa, bringing together a multidisciplinary team of international experts to shape the future of the Villa Rondini...

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Brash Masterclass at IULM Milan with John Brash

Brash Masterclass at IULM Milan with John Brash

This year, BRASH has been invited to lecture at the esteemed IULM in Milan, as part of the University Master Programme in International Tourism and Hospitality. It’s a great opportunity to share our expertise in...

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Another globally iconic building brand launch – Zayed International Airport

Another globally iconic building brand launch – Zayed International Airport

Zayed International Airport marks a significant milestone in the architectural landscape of Abu Dhabi, and – for Brash – another globally iconic building brand launch. Showcasing a stunning design by renowned architects Kohn Pedersen Fox,...

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A deliberate shift from property development to lifestyle

A deliberate shift from property development to lifestyle

In 2014 Brash created and launched Ellington as Dubai’s new and most promising design-led property developer brand. Since, it has made every effort to establish its niche position in the market, attracting many awards and...

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Designing and devising the world’s first city built for Play

Designing and devising the world’s first city built for Play

On the 7th of December Qiddiya announced its brand transformation and invited the world to ‘PLAY LIFE’. The new brand is based on a deep-rooted belief in the powers of play, supported by profound research....

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Landing another iconic brand; the Red Sea International Airport

Landing another iconic brand; the Red Sea International Airport

With the first touch-down on 21 September, KSA has delivered another proof-point for its vision 2030; The Red Sea International Airport. Part of the Red Sea Global Masterplan, it will act as the new gateway...

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Catrion launch

Catrion launch

At Brash we are immensely proud to announce the launch of CATRION, the re-brand of Saudi Airlines Catering Company. Beyond marking a significant milestone in the company’s 40-year legacy, the CATRION brand will act as...

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Brash is delighted to announce the launch of EYWA Dubai by R•Evolution.

Brash is delighted to announce the launch of EYWA Dubai by R•Evolution.

Tonight we were invited to attend the launch of one our our distinctive brands–EYWA Dubai. Brash developed the brand positioning and design system for R•Evolution Real Estate Developers. EYWA is centred around a unique proposition–‘Wild...

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