A collection of thoughts, expertise and insights from the Brash team.
We have just launched ultra-luxury destination brand ‘Amaala’ and the ‘Red Sea Collection’, the label brand for premium destinations and experiences at the Monaco Yacht Show. Private Investment Firm, the main investment arm of KSA,...
In a market with an endless supply of residential property offers, Brash Brands was tasked with creating break-through appeal for a new type of development. Built by Oriental Pearls, Tonino Lamborghini Residences offers a unique...
A new destination characterized and unified through world’s largest cantilever; The Link. Beyond its breathtaking and unrivaled 360 views of the city, it houses an iconic mixed-use luxury lifestyle community strategically positioned between the old...
For many brands, Covid-19 has meant fundamentally changing who they are. For some, however, these challenging times are actually demonstrating the long-term robustness of their brand vision. That it’s fit for purpose, even now. In...
When one of the world’s best-performing private equity groups came to us with a vision for a world-class integrated residential and wellness destination, we were able to help on two fronts. Firstly, we developed the...
Another exciting moment for KSA’s Public Investment Fund and Brash at the prestigious Monaco Yacht Show 2019! Following our successful launch of the ultra-premium leisure destination brand ‘Amaala’ last year, we curated an immersive and...
Another positive step forward, this time in Qatar. The public website for the 38km2 Lusail City project has just launched; a major milestone that reflects the country’s growing return to ‘all systems go’. This project...
It’s great to see green shoots of recovery in the tourism and hospitality sector. Like many others, we’ve spent lockdown daydreaming a destination wish list – and Maia Luxury Resort & Spa in the Seychelles...
Even during lockdown, the global synergies that underpin our business have continued to thrive. For example, we’ve been busy branding an incredible residential project in London; the most expensive property the city’s ever seen. We...
A significant milestone for Deira Enrichment Project, as five of the 20 districts in Phase One open to the public this summer. Working with Investment Corporation of Dubai, we proactively repositioned this scheme away from...
With Mayfair firmly re-established as a residential area, and Marylebone consistently delivering market-beating growth, developers and investors are eagerly seeking central London’s next prime location. So far in 2016, Fitzrovia looks like the place to watch, with all signs...
It’s not often one gets a chance to meet a truly remarkable person in life. Brash is fortunate to be working directly with John Caudwell – an extraordinary businessman and admired philanthropist. Charismatic, with great...